Your face knows your style.
A personal style system that starts with your proportions and your goals — not trends.
Three inputs. One complete picture.
Your Face
Natural Proportions
Your facial proportions shape the silhouettes that look most natural on you.
Your Colors
Natural Coloring
Your natural coloring guides which palettes bring you to life.
Your Goals
Core Identity
What you want your style to communicate drives the message behind every outfit.
Which one are you?
TYP identifies 10 Core Identities — each representing a distinct way your style communicates who you are.
President
ControlAuthoritative command through structure
Queen
ControlFeminine authority through poise
Aristocrat
ControlCultivated elegance through intelligence
Wife
LoveMature romantic femininity
Mother
LoveNurturing authority through care
Youthful
LoveInnocent, gentle femininity
Playful
PlayYouthful expression through experimentation
Rebel
PlayAuthoritative freedom through non-conformity
Magical
PlayCreative self-expression through fashion as art
Comforting
CenterEase, normalcy, emotional neutrality
Style is communication.
Most people know they could dress better but don't know how. The solutions available are either too generic, too expensive, or too complicated. People default to “safe” choices that don't reflect who they are.
TYP is different. We start with what makes you unique — your facial proportions, your natural coloring, and what you want your image to say — and build a personalized style system from there.